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 Next Generation 300?

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elcobra44
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Number of posts : 323
Age : 38
Location : Glendale Heights, IL
Vehicle : 2006 Dodge Charger R/T
Registration date : 2007-12-21

PostSubject: Next Generation 300?   Thu Jan 03, 2008 1:45 pm

Here's some info on the next gen Chrysler 300 in relation to Chrysler's new concept, the Nassau...

Quote :

The Nassau concept is meant to explore what the next 300 could be. Chrysler execs believe the next-generation 300, due in 2010, should be something new-in other words, not a traditional sedan-if it's going to be a hit, though with Ford and GM working on large sedans, and the current 300 still selling well, you have to ask why. Large hatchbacks, like the Nassau, have been tried by a number of automakers without success.

More worrying, however, is what the Nassau says about the next 300's potential design direction. The Nassau retains the 300's current 120-inch wheelbase, but the entire proportion of the car has been changed. Instead of the short front overhang of the current car-one of the benefits of a rear-drive platform-the Nassau has the long front overhang of a front-drive car. The windshield is more steeply raked, and the roof has been pushed back to the rear of the car.

Ford's Interceptor concept supports the lesson Chrysler should've learned from the 300: That big, rakish American four-door sedans can be sexy and stylish (versus fashionable). Chrysler should've established the 300's design as its icon and built other models around it. But after last year's Imperial and this year's Nassau, it's clear that isn't going to happen.


For the complete article, see http://www.motortrend.com/features/auto_news/2007/112_news070401_chrysler_in_crisis

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